LG recently “won” the big-screen OLED TV race by becoming the first to ship its 55-inch OLED sets in Korean and Europe.  And today the wait is finally over on this ‘side of the pond’ as LG began taking preorders for the 55EA9800 curved-screen OLED TV in the US.  The price to be the first to own one?  A cool $14,999 US.  LG expects to begin shipping the units in just a couple of weeks.  Not to be outdone, also today, Samsung announced that its KN55S9 55-inch OLED curved-screen TV will be available for sale from at least one US retailer this week – for the same cool $14,999 US.

LG’s OLED TV will retail exclusively through select Magnolia stores, inside Best Buy.  Additional Magnolia stores will offer the TV for purchase later this summer.  LG said that it will announce in the next 30 days when the flat-screen version of this OLED TV (the one currently on sale in Korea and Europe) will be available in the US.

So what’s the big deal about OLED TVs anyway?  LG’s 55-inch model promises an IMAX-like viewing experience at home thanks to its slight curvature, which claims to fill a viewer’s field of vision in a way that a flat TV never could.  Even more importantly though, OLED screens are capable of producing a picture that is far superior to the pictures delivered by the best plasma and LED TVs available today.  With a depth of just 4.3mm and a weight of 38 pounds, it has a super slim profile and is very light.  As you might imagine, this TV offers all of LG’s latest Smart TV features along with passive 3D technology.

Will LG and Samsung show their curved screen TVs for the first time in Canada at the 2013 Toronto Audio Video Entertainment Show (www.taveshow.com) this November?  It would be a total shame if they didn’t.

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