Salon Son & Image 2016 announce a unique media partnership with Norris-Whitney Communications Inc.

2016-01-20T14:57:58+00:00January 20th, 2016|Home|13 Comments


The Chester Group recently announced that Norris-Whitney Communications Inc. will be partnering with Salon Son & Image 2016 (SSI) to support its efforts in broadening the show’s audience and introducing the Pro Studio industry to High-end home and personal audio products.

Norris-Whitney Communications publishes Canadian Musician, Professional Sound, Professional Lighting & Production and Canadian Music Trade magazines.

Following the huge interest that was shown in the ‘Live Recording Session’ during SSI 2015, Chester Group will now build on that success by adding an enlarged ‘FOCUS ON Pro Studio’ feature for 2016 and via this new partnership appeal to new markets.

This was the show’s main goal when reaching out to NWC who also see great potential in this show now in it’s 28th year; by appealing to an even more diverse market but at the same time staying true to its core appeal of such a show. The production, performance and enjoyment of music at every level.

The Chester Group is working with NWC in attracting new exhibitors, adding additional events and more diverse marketing.

This partnership with NWC, also a long established business, is yet another logical step towards keeping this event as one of the largest, longest run and most well attended shows in North America.

For more info about the 2016 edition of the show, please visit:

  • About the Author:

    After completing a Bachelor of Science degree in Computer Science in 2002, Suave turned his attention to his passion for audio, video and technology in general. Through hands on experience with an extensive number of audio video products, Suave provides a real world, expert perspective on the latest products and the technology surrounding them. As an enthusiast, he shows a true passion in his writing that is easy to understand by all consumers. Aside from contributing to NOVO, Suave has also written about audio for special sections of The Toronto Star, Son et Image Magazine (FSI Guide) and appeared several times on television. More recently Suave was interviewed and quoted in articles for the Globe and Mail and In 2010, Suave launched the Toronto Audio Video Entertainment Show (TAVES), an annual consumer trade show that has witnessed tremendous growth year after year.  In 2014, the show was expanded to include a new technology & innovation pavilion and rebranded as the TAVES Consumer Electronics Show.  As of 2016, the show attracts over 7,600 attendees and exhibitors from around the globe.  TAVES showcases cutting-edge technology and innovation in the most exciting categories: virtual reality, drones, wearables, health & fitness, gaming, audio, home theater, robotics, 3D printing, personal transportation, smart devices and electric vehicles.  For more info, please visit


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